Fadma Mehboub was born just outside of Oued Ifrane and lives independently in the village. She is currently studying basic math and writing at classes provided by the local association. Fadma knows how to make all the kinds of carpets Association Nahda produces and plans to use any income generated from her carpet sales to support herself.
Despite its modern chic appeal, the Boucharef carpet is woven into traditional Atlas Mountain culture. When poorer families were low in supplies during a cold winter, they washed and tore up old clothing to furnish their homes. Fortunately today, the carpet carries on in tradition rather than in necessity.
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Moroccan artisans are paid a meagre 4% of an average sale online or in local markets.
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