ARTISAN-SET PRICES
Cooperatives set their own prices and keep them. Anou is owned by the artisans themselves, not a reseller.
ONE OF A KIND
These are not catalog reprints. Each rug is a single piece — when it sells, the weaver posts the next one.
FROM VILLAGE TO YOUR DOOR
Rugs ship from Morocco with village-to-Fes transport included, tracked the whole way.
AVAILABLE NOW
A few of the current highest-rated pieces. Every card links to the rug's own page with its maker, dimensions, materials, and story.
Hanbel
Association Afous Gafous
$190
Zerbya
Association Afous Gafous
$423
Beni-Ourain
Association Zaouia
$291
Beni-Ourain
Cooperative Nahda
$470
Boucherouite Rug
Cooperative Nahda
$364
Pile Knot
Cooperative Zarbiyat Marmoucha
$392
Boucherouite Rug
Cooperative Nahda
$289
Boucherouite
Association Timouzounin
$363
Boucharouite
Cooperative Azta
$452
Pile Knot
Cooperative Zarbiyat Marmoucha
$279
Pile Knot Rug
Cooperative Nahda
$922
Boucherouite Rug
Cooperative Nahda
$246
KNOW WHAT YOU'RE LOOKING AT
Thick-pile wool rugs from the Middle Atlas, traditionally ivory with charcoal geometric lines. The wool comes from highland sheep and the pile is deep — these are the rugs that made Moroccan minimalism famous.
From the High Atlas region of Azilal: a wool pile on a cotton or wool foundation, freer and more colorful than Beni Ourain, often with abstract symbols each weaver improvises herself.
Rag rugs woven from recycled textile scraps — wildly colorful, dense, and durable. Every boucherouite is genuinely unrepeatable, and they are among the most affordable ways to own real Moroccan weaving.
Handwoven wool and cotton throws from the Middle Atlas, traditionally made for weddings and decorated with rows of metal sequins. Used today as bed throws and wall pieces as often as on floors.
Pileless woven rugs — lighter, reversible, and crisp in pattern. Good for layering, low-clearance doorways, and warm climates.
From the Ouarzazate region: finely knotted rugs with saturated saffron, red, and orange grounds and intricate Amazigh motifs, woven by some of Morocco's most technically skilled weavers.
IT STARTS AT THE MILL
Anou is building the best craft supply chain in Morocco, and it begins at the AWSco mill in Aït Bouguemez, where artisans hand-sort highland wool and spin it at a zero-carbon mill staffed by weavers from across the country.
Fiber, spinning, dyeing, weaving: every step happens in artisan hands, and every step is paid at the source.
THE MATERIALS
The yarn is then dyed to order at our dye studio in Fes — every color in the color book is a real, numbered yarn on our shelves. Fiber, spinning, dyeing, weaving: every step happens in artisan hands, and every step is paid at the source. Read more about our wool and natural-dye supply chains.
DON'T SEE YOUR SIZE?
Found a design you love in the wrong dimensions? Every piece on Anou can be commissioned in your size and your colors, woven by the same cooperative that made the original — with progress photos from the loom as it comes together.
THE PEOPLE BEHIND THE PAGE
Every rug page names its maker. Some of the cooperatives with work on this page right now: