Saida was born in Goulmima in 1975. Saida only finished elementary school and has been working at the association since it was established. She has had skillful mentors who taught her how to make Tahrouits. In her spare time she likes to read the Quran and she looks forward to a bright future.
The iconic Tahrouit are seen practically everywhere in Saharan Morocco as it is one of the most common pieces of clothing worn by women of the area. The Tahrouits are defined by black fabric stitched with intricate designs in neon colors. The designs stem from a blend of traditional Amazigh and Saharan cultures and most designs carry special meaning. For example, some designs note if a woman is married or if a woman is single. Although Taharouits are worn by the local women as pieces of clothing in Goulmima, they can alternatively be used as scarves, or home decorations such as bedcovers or curtains.
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