Association Tithrite · Ait Hamza
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WHERE YOUR MONEY GOES
SIZE
80cm x 27cm x 2cm — 2ft 7in x 11in x 1in
WEIGHT
195 g
MATERIALS
Cotton Thread and Blended Cotton and Wool Thread
PRODUCT ID
#15512
A Boucherouite is a thick colorful rug made from recycled sweaters that are woven and repurposed into new, unique designs. Originally created out of necessity they are now a coveted item for the modern home.
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MEET THE MAKERS
Itto Benhammi
Itto Benahmi was born in Ait Yahya, Ait Hamza, and is a divorced mother of one son. She grew up in a family that owned livestock, giving her access to high-quality wool from an early age. Guided by her mother, she learned the art of weaving as a child, beginning a lifelong connection to this traditional craft. She completed primary school through the fifth grade. Like many girls in her region at the time, she was unable to continue her education because there were no secondary schools nearby, and families did not allow their daughters to travel far from home to study. Instead, she devoted herself to weaving, preserving the knowledge passed down through generations of women in her family. In 2012, Itto joined the association because she believes in the strength of working together something she had always experienced within her own family. Since then, she has continued to grow both as an artisan and as a member of a supportive community. Today, She hopes to earn a better income while further developing her skills alongside her fellow artisans. Above all, she dreams of passing her knowledge on to the next generation, ensuring that the rich weaving traditions of her community continue to thrive for years to come.
VISIT THE VILLAGE
Association Tithrite hosts visitors in their village — share tea, watch the artisans at work, and see the craft up close. Visits start at $14 per person, and most of it goes straight to the group.
Ait Hamza, Morocco · about 1 heure 46 min from Fez
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