Khadija was born in a village near the city of Ouarzazate and moved to the village of Tadula Zanfi when she married. She and her husband have nine children, the oldest son is currently attending university in Agadir. She learned how to weave from her aunt at a young age and she heard about the association forming in her village, she decided to join believing it would be the right place to develop her skills and ideas in textiles. Also, she hoped that the association would be able to provide her much more income. With more income in the future, Khadija hopes to improve her current house and perhaps one day complete a hajj to Mecca.
The designs made by the association are rooted in the long weaving history of the region. Many of these rugs, known as Taznakht rugs, are made distinct by bright reds and yellows, colors that represent the landscape in which the rugs were made. These bohemian style rugs have a contemporary feel while incorporating traditional Moroccan designs.
Moroccan artisans are paid a meagre 4% of an average sale online or in local markets.
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